That’s why, when you walk into Erma Jean or shop our store online, you’ll notice the difference right away.
You won’t get mass-produced clothing that looks good on the rack, but doesn’t feel quite right once you wear it. And you won’t feel deflated after buying more clothes that end up hanging in your closet with the tags still on…because you don’t like how they look on you.
When you step in our store, or browse our website, you’ll see that Erma Jean is different from any clothing store out there.
Shopping with us is a personalized experience. We’re here to help you find what you’re looking for and remove the guesswork, so you leave not only feeling satisfied, but thrilled with your new look.
Erma Jean was our grandmother’s name. She worked in a clothing store and had a gift for helping women gain confidence and transform themselves through thoughtfully selected pieces. She taught us that clothing is more than what you wear; it’s an expression of who you are.
Erma Jean is for women who want fashion to feel joyful and effortless, not stressful.
If you’re struggling to figure out your ideal look or what to wear for an upcoming event, we’re here to help with a style consultation.
Styling expertise—Over 2,700 women styled since 2019
Happy customers—Nearly 70% repeat customer rate
Award-winning—Best Women’s Clothing Store
Our store is located at The Shoppes at Westgate, 11741 W Broad St, Richmond, VA 23233 and you’ll also find our collection here online.
Whether you visit in person or shop online, you’ll discover timeless, conversation-worthy pieces you’ll reach into your closet for again and again.